As two of the most popular brands in the industry, both website builders offer a lot to their customers. Both brands are trusted by a large user base – Shopify has over 300,000 and Squarespace has over 1 million.
So which one is better? Shopify or Squarespace?
At first glance, it seems that they have a lot in common. They both allow you to create professional-looking websites that are mobile-responsive, search engine friendly, and customizable. But there are some differences that might make one a better choice for you.
Here is a head-to-head comparison of Shopify vs Squarespace and their essential features. Take a look to see which will be the best choice for your website.
Shopify: Shopify offers over 100 free and premium themes that you can choose from. Some of their themes have even been created by world-renowned designers such as Clean Themes and Pixel Union.
The templates of Shopify’s themes store are beautifully designed and easy to work with. Each theme is ready to go and comes with customization options.
You can choose from a wide variety of categories ranging from Clothing & Fashion to Health & Beauty to Electronics. Here is an example of some of the themes Shopify offers:
Shopify’s themes are made to be easy to use and require minimal design work to get set up. You simply add your content and then you can get to adding your products and selling.
Squarespace: Squarespace lets you choose from over 50 templates that are made by their design team. Their themes are mobile-responsive, SEO friendly, and customizable.
Squarespace themes are arranged into the categories personal, restaurant, business, portfolio, music, and blog. This makes finding the right theme for your website easier.
Have a look at some examples of Squarespace’s themes:
For designing your site, Squarespace also lets you edit your CSS, gives you free Typekit fonts, allows you to switch templates, and more.
Shopify vs Squarespace: Shopify and Squarespace both offer a good number of beautifully designed themes that you can choose from.
2. Site Builder
Shopify: Shopify’s site builder is the perfect tool for creating an eCommerce website.
The admin dashboard is easy to navigate and looks attractive. The dashboard lets you manage your products, view analytics, edit your pages and site files, and customize your template.
Each template comes with customization options that allow you to customize the font, color, title of your site and more. Here is an example of what the builder looks like:
To edit your page content, all you need to do is go to the online store options page and then click on pages. If you want to add a blog to your site, Shopify also has a built in blogging platform so you can get started right away.
Squarespace: Squarespace’s builder looks sleek and minimalistic. You control your entire site with the menu on the left.
From the menu, you have options to edit your pages, design, commerce, see analytics, and more. Having everything condensed into the menu on the left helps to make the workflow more simple.
Changing elements like text and images on your page is simple. After selecting what section you want to enter, you can use Squarespace’s powerful editor to build your site. Squarespace uses “blocks” to organize your content and lets you pick from a list of different types including text, images, videos, slideshows, audio, and more.
Shopify vs Squarespace: Shopify and Squarespace both have powerful, feature-rich builders that are easy to build websites with.
Shopify: Shopify is packed with features for creating amazing websites. Their platform is geared towards eCommerce, so if you’re looking to create an online store, it will be a great fit.
All sites built with Shopify are responsive, search engine optimized, and highly-customizable. The 100+ themes you get to choose from are complete websites by themselves and need minimal design effort to get set up.
Shopify is an all-in-one solution for setting up an eCommerce store and comes with many features for making selling online easy. With their platform, you get quality hosting, a free domain, storefront, product management, checkout system, marketing offers, automatic taxes, security, and 24/7 support.
When it comes to eCommerce, it’s hard to beat Shopify. See more of the features you get here.
Squarespace: There are many great features that come with Squarespace plans. Their platform gives you everything you need to set up a professional-looking website.
Squarespace sites are automatically mobile-friendly and have SEO options built-in. They give you quality hosting with every plan and also a free domain name if you get a plan for the year.
With Squarespace, you get analytics, 24/7 support, eCommerce integration, and a $100 advertising credit on certain plans.
They also have a support center with videos and tutorials as well as a community where you can find answers. If you need to hire a Squarespace designer, you can find one by using their “specialist” listing.
Shopify vs Squarespace: Features are important to look at when deciding which site is best for you. Both Shopify and Squarespace offer a lot when it comes to creating a website. If you are interested in eCommerce, Shopify is geared towards creating an online store and has many features for this. Squarespace has a great builder for designing your website.
4. Ease of Use
Shopify: With Shopify, it’s easy to get a store set up very quickly. Their themes are made so that you don’t have to do much designing and can focus on selling. Also, the Shopify interface is incredibly clean and easy to navigate, so controlling your site is very easy.
Squarespace: Squarespace’s admin panel is clean and organized. You control your site completely with the left-hand menu. This makes the whole site design process easy to comprehend.
Shopify vs Squarespace: Both platforms are well made and easy to use. For eCommerce, Shopify seems to be more powerful and have more options.
5. Pricing Plans
Shopify: Shopify’s has 3 premium plans- Basic Shopify, Shopify, and Advanced Shopify. Look at each plan to see which one is best for you. For normal stores, the first two plans should be suitable.
Shopify also has a lower-priced Shopify Lite plan for if you already have a website or other platform to sell through. Note that you don’t get to build a site with Shopify on their lite plan.
All Shopify plans give you a free 14-day trial, so you can try the platform out before you make any kind of commitment. The first plan, Basic Shopify, is $29 per month. Here is the pricing:
Squarespace: Squarespace has a simple pricing structure.
They have 2 plans for normal websites and 2 plans for eCommerce websites. Note that the normal website plans do have eCommerce integration. The eCommerce plans just have more features and remove the 2-3% transaction fee per sale.
The first Squarespace plan is $12 per month when you sign up annually (or $16 per month paying month-to-month).
Shopify vs Squarespace: Both Shopify and Squarespace are priced higher than most website builders. If you’re on a budget and want to create a normal website, Squarespace’s first plan is less than Shopify’s. However, for full eCommerce sites, Shopify can be worth it because of the features it gives you for selling online.
Shopify: Shopify doesn’t give you the flexibility a drag-and-drop builder does. However, you can edit your site files and CSS.
Squarespace: On their first plan, Squarespace puts a limit on the number of pages you can create (20). Although this should usually be enough for most normal websites, you’ll have to upgrade to the more expensive plan if you want to remove this limit.
Shopify vs Squarespace: Both platforms have a few flaws. For those wanting to quickly create an online store, Shopify is perfect. If you want more design control, Squarespace may offer more. However, look out for that limit on the number of pages you can create if you have a large website.
Conclusion – Shopify vs Squarespace
There you have it. Hopefully, this Shopify vs Squarespace comparison has shown you how the different builders stand up to each other.
Both website builders give you the power to create a stunning website with ease. Whichever one you choose, you will have a great selection of templates, a mobile-responsive website, and 24/7 support ready to answer your questions.
Both have powerful eCommerce features for creating a fully-functional online store. Shopify’s main focus is eCommerce, so you can expect it to do that well.
Before choosing a builder, make sure you test out their platform first. Both Shopify and Squarespace allow you to try their builders for 14 days free.
Giving these website builders a test drive is one of the best ways to see which is best for you.